Developed and delivered in partnership with the BBC, our BA (Hons) Future Media, Content Creation and Production allows you to shape the future of media.
This course prepares you to create innovative digital content for today's rapidly evolving media landscape. Combining creativity, storytelling and emerging technologies, you'll explore digital media production, platform-native content creation and new forms of online storytelling.
Designed for the next generation of digital creators, this course is distinct from traditional broadcast and journalism degrees. You'll develop the creative, technical and professional skills needed to produce engaging content for social media, streaming platforms and immersive digital environments, enabling you to bring your creative and media expertise to multiple industries.
Through project-based learning, you'll learn how to develop, produce and distribute content for platforms such as YouTube, TikTok, Instagram and on-demand services, while exploring emerging technologies including the virtual world of VR, XR and AR. Working individually and collaboratively, you'll respond to live briefs and real-world challenges, creating ethical, inclusive and audience-focused media experiences.
You'll study in industry-standard facilities using professional software and technologies, supported by experienced academics and visiting industry experts. Opportunities to work with external partners on collaborative projects will help you gain valuable industry experience, build your professional network and develop an understanding of current creative practice.
Developed and delivered in partnership with the BBC, the course reflects the industry's move towards digital-first commissioning, emerging formats and audience-centred storytelling, while emphasising responsible media practice and public value.
Teaching will take place at BCU's City Centre Campus and, subject to final planning approval, at the BBC's new Midlands headquarters at the Tea Factory, located just a short walk away in Birmingham's creative quarter.
What’s covered in this course
Reflecting today's media industries, the course recognises that digital creators often combine multiple roles, including content production, presentation, branding and community engagement.
Alongside developing your creative media practice, you'll explore how platforms, algorithms and audience behaviours shape contemporary media, giving you the critical understanding needed to succeed in a fast-changing digital environment.
Throughout your studies, you'll learn from the insights of BBC staff and other industry professionals, alongside opportunities to engage with broadcasters, producers and creative organisations across Birmingham's exciting media sector.
You'll build a professional portfolio that showcases your creative and technical skills, graduating with the confidence, experience and industry-ready expertise to pursue careers across the creative and digital sectors or continue to postgraduate study so that you have a portfolio of future media content by the time you graduate.
Professional Placement year
This course offers an optional professional placement year, enabling you to gain valuable industry experience after successfully completing your second year. If you choose to pursue a placement year, you will need to secure a suitable placement related to your chosen area of study. Opportunities are secured through a competitive recruitment process, and placements with specific employers cannot be guaranteed.