Marketing - BA (Hons)

Consumers are confronted with thousands of brands every day. The challenge for businesses is to find ways to cut through the noise and stand out in a fast-moving global economy. Marketing is a vital component in any business, enabling brands to communicate the quality and usefulness of a product or service to potential and existing customers. It's a creative, competitive industry that offers diverse career paths across multiple sectors. Studying marketing gives you a skillset that will always be in demand. BA(Hons) Marketing is written and delivered by industry experts and delivers a balance of academic rigour and practical learning. We connect with practitioners across the industry to ensure we keep teaching relevant and useful for our students. Study specialist marketing modules in the key areas of branding, global marketing, big data and digital marketing. Learn how to create a brand, undertake market research and respond to briefs.Career options are as diverse as the course itself. Emphasis on skills development and real experience ensures you develop attributes valuable to any business. Use your skills in the world of big business, or for charities, social enterprise or government. There are roles to suit all personality types whether you love to network, or prefer a more 'behind the scenes' role such as digital marketing analytics.Duration- Three years; Four years sandwich

Tariff points: 112Contextual tariff: See our contextual offers page.GCSE: Grade C/4 in English Literature or Language and Mathematics, or equivalent. We do not accept Level 2 Key Skills, Functional Skills or Certificates in Adult Numeracy and Literacy as alternatives to GCSEs.A-level subjects: No specific subjects required.EDEXCEL (BTEC) Diploma: No specific subjects required.For information on required Guided Learning Hours please see our minimum entry requirements page.Access: No specific subjects required.Baccalaureate IB: No specific subjects required.Irish Highers: No specific subjects required.T Levels: No specific subjects required.IELTS - Overall score of 6.0 with 5.5 in each component, TOEFL - Overall score of 80 or above, including a minimum of 17 in Listening and Writing, 18 in Reading and 20 in Speaking, PTE - Overall score of 50 with at least 51 in each component (Listening, Reading, Writing and Speaking).