Bachelor of Arts in Journalism and Promotional Communication

The study of Journalism and Promotional Communication provides students with not only a historical and theoretical understanding of journalism, public relations, and advertising, but their functions in our socially-mediated and globally-networked society. Students become adept at writing for the printed page, as well as video and audio reporting, blogging and web writing, along with web coding and design. Students learn skills of critical thinking and visual literacy that allow them to create successful promotional campaigns that engage with audiences across social media platforms. Students go on to Masters and PhD programs in Communication, as well as careers in journalism, public relations, and advertising, etc. Through study in Journalism and Promotional Communication you may also go on to become an: Advertising Professional, Copywriter, Creative Director, Media Buyer, Publications Editor, Corporate Communication Specialist, Journalist, Reporter, Editor, Freelance Writer, Columnist, Blogger, Vlogger, Social Media Coordinator, Crisis Manager, Media Relations Officer, Graphic Designer, Event Planner, Publicist, Public Relations Professional, Social Media Specialist, Community Relations Director, Speechwriter, Professor, Communications Coordinator.

If you have successfully completed your high school degree (12 years of primary and secondary education), you are considered an undergraduate student at CSU.

Meet minimum test score requirements:

TOEFL iBT (Internet-Based): 78 and at least 17 in each section

TOEFL PBT (Paper-Based): 550

IELTS: 6.0 and at least 5.0 in each section

PTE (Pearsons Test of English): 50

iTEP: 3.8

ACT English Score: 20

SAT Critical Reading Score: 470