ACS in Social Media Strategy

Use your creativity to grab attention. Learn to manage a marketing strategy for communication on social media and write captivating, catchy text to engage the online community. With LaSalle College Montréal's ACS in Social Media Strategy, you will adopt the best practices and modern advertising trends while creating innovative campaigns. From building customer loyalty to improving customer experience, the importance of social media to clients is greater than ever.
Learn how to design, write, and optimize promotional texts on the web, communicate with various online communities, and prevent and manage crises with LaSalle College Montréal's Social Media Strategy ACS.
Participate in the development and ensure the implementation of the marketing and content strategy.
Plan the broadcast.
Create, edit, and publish content.
Promote posts.
Analyze performance indicators.
Maintain relationships with the community.

To be eligible for acceptance into an ACS program, applicants are generally required to meet one of the following criteria:

Have interrupted their full-time studies for at least two (2) consecutive semesters or one (1) full school year; or

Have followed post-secondary studies for a period of at least one (1) year; or

Have a Secondary School Diploma (DES) or a Diploma of Vocational Studies (DVS), and the program allows them to receive a technical training that is not available in a DCS program; or

Have an equivalent education or an instruction deemed sufficient and meet the admission criteria set for college studies.