DCS in Administration and Management Technology - Digital Marketing

Master the strategies that drive businesses online: digital advertising, content marketing, social media, and SEO optimization. Learn how to analyze data, create impactful content, target audiences, and optimize campaigns to maximize engagement and results. With a strong focus on practical application, the Administration and Management Technology (Profile in Digital Marketing) DCS program immerses you in a digital and multicultural environment, preparing you to effectively support managers and advise clients. Make digital marketing your future today. LaSalle College Montréal’s Administration and Management Technology (Profile in Digital Marketing) program trains you to become a digital marketing professional, ready to tackle the challenges of a constantly evolving field. You will develop key skills such as data research and management, campaign creation and optimization, as well as producing and distributing information across various digital channels.Learn how to design effective strategies, whether for online advertising, content marketing, or social media. You will be trained to enhance the visibility of a business, product, or campaign through techniques like keyword analysis, optimized content creation, and website improvement.