Master of New Media and Communication Studies

The Master of New Media and Communication Studies is a dynamic postgraduate programme designed to prepare students for leadership in the rapidly evolving field of digital media and communication. As traditional media landscapes are reshaped by emerging technologies, professionals need both theoretical knowledge and practical skills to succeed in a digital-first world. This programme offers a comprehensive curriculum that blends new media research, digital marketing, media psychology, and analytics to equip students with the expertise needed to excel in today’s media environment.; Through core courses, electives, and a capstone project, students will critically engage with new media’s influence on society, culture, and business. The programme empowers students to develop advanced research skills, master digital communication strategies, and apply new media analytics to real-world scenarios. Graduates will be prepared to contribute as strategic leaders, analysts, and communicators in industries reliant on digital media technologies.; Master Future-Ready Digital Trends Gain expertise in emerging media technologies, digital storytelling, and social media strategies, preparing you for the fast-evolving media landscape.; Career-Ready Versatility Open doors to diverse roles in journalism, public relations, digital marketing, corporate communications, and media consulting.; Global Perspective & Research Opportunities Develop cross-cultural communication skills, understand international media trends, and engage in research and innovation to contribute to the evolving field of communication.

Bachelor’s Degree A Bachelor’s Degree (Level 6, MQF) in Media and Communication with a minimum CGPA of 2.50, as accepted by the HEP Senate OR A Bachelor’s Degree (Level 6, MQF) in Media and Communication with a minimum CGPA of 2.00 and not meeting CGPA of 2.50, can be accepted subject to a rigorous internal assessment as determined by the HEP OR Any other Bachelor’s Degree (Level 6, MQF) (Non-Media and Communication) with a minimum CGPA of 2.00 can be accepted, subject to a rigorous internal assessment and prerequisite courses determined by the HEP OR Others Other qualifications equivalent to a Bachelor’s Degree (Level 6, MQF) in Media and Communication or related fields recognised by the Government of Malaysia must undergo rigorous internal assessment as determined by the HEP