Advanced Diploma in Advertising and Marketing Communications Management - 652

Program is well-recognized by industry professionals locally and nationally.Specialize after first year in a creative or business stream.Interview industry professionals, tour agencies, participate in mock interviews and build your portfolio.Grads from our program can easily find work in advertising agencies of all sizes. You’ll find Mohawk Advertising and Marketing Communications Management grads working in Media Planning and Media Buying, Account Management, Project Management, Print Production, Studio production and assembly, and in Creative Departments as Art Directors and Copywriters.The fundamentals of strategic and conceptual thinking for developing powerful advertising campaigns from start to finish.Art direction, copywriting, layout design, basics of photography, graphic design, UX app prototyping and idea generation techniques.Account and project management, strategic media planning and execution.How to professionally present materials to real clients.An understanding of Adobe Creative Suite for photo editing, layout design, and video editing and effects.

International students applying to Mohawk College must provide proof of their academic standing equivalent to the Ontario Secondary School Diploma (Grade 12 High School). The specific certificate or proof required depends on what country you are applying from. Your Market Specialist can help you understand what documentation we will require from your country. For some students, it may be necessary to successfully complete one or more upgrading courses at Mohawk College before entering a post-secondary program. Your acceptance letter from Mohawk will list any academic conditions that we may require.