Online MSc Marketing Management

St Mary’s 100% online MSc Marketing Management programme is designed for professionals seeking to enhance their strategic marketing expertise and gain a deeper understanding of market trends, consumer behaviour, and brand positioning. This flexible, part-time programme develops advanced skills in marketing strategy, innovation, and data-driven decision-making, preparing you for leadership roles in a competitive and evolving business environment.Throughout the programme, you will engage with topics such as global marketing strategies, digital transformation, and emerging consumer insights. A strong analytical focus ensures that you develop the ability to evaluate marketing effectiveness and drive organisational success through evidence-based decision-making.The MSc Marketing Management places significant emphasis on research, with a 60-credit component covering Research Methods, Research Project Proposal, and a final Research Project. These research modules enable you to critically assess industry trends, apply theoretical models to practical marketing challenges, and contribute valuable insights to the field.

To study St Mary's University's 100% online MSc Marketing Management you will need to have completed:An undergraduate degree at 2:2 (or higher), or3 years’ relevant work experience in a professional/managerial role