Bachelor of Arts in Cognitive Science

"Cognitive science called to me because it took every academic interest and showed me a real-life application," said one UB student. "It's a means of not just studying people, but making a difference in those people's lives."Think about how you understand the words you're reading right now. Consider what makes you smart, what makes you creative, or how we decide what "intelligence" means in people and machines.If you want to explore these types of questions—and use the answers to make the world a better place—then cognitive science might be right for you.What will I learnAs a cognitive science major, you'll choose most of your own classes based on your interests. For some students, that means focusing on computer science and neuroscience. For others, it could be taking more classes in philosophy, psychology, geography or linguistics, or finding ways to bring disciplines together to pursue a unique goal. Of course, you'll also gain a foundational (and valuable) understanding of how our minds work.