Social Media Marketing Graduate Certificate

Anyone can post on social media, but using it effectively to sell products and services or communicate your mission requires knowledge and skill. The University of Central Missouri’s Social Media Marketing graduate certificate program will help you understand how to use social media to influence customers’ choices, create brand loyalty and ignite action for a cause. Our graduate certificate program in Social Media Marketing is designed to give you the skills to connect with customers, patrons and supporters where they’re already active. You’ll learn how to develop digital campaigns that engage targeted audiences. Through this certificate program, you’ll also earn an industry-recognized professional certification that will enhance your resume — and your career options — by showing future employers your specialized expertise.

Students must have an awarded bachelor's degree from either a U.S. regionally accredited 4-year institution or an international institution that upon transcript evaluation is equivalent to a 4-year regionally accredited institution. Any graduate level course work taken else where must be a 3.0 cumulative GPA or above to be admissible to UCM Graduate Studies.