Product Design (including a Foundation Year) - BA (Hons)

Our Product Design course will spark your imagination, fuel your curiosity, and build your confidence as you embark on an exciting journey of creativity, digital exploration and hands-on craftsmanship. Through the lens of design thinking, you will tackle real-world challenges by creating innovative, product-driven solutions. Our course offers a sense of purpose and creative fulfilment as you work on projects that are not only meaningful but personal to you.Our course encourages you to become future-focused; you will experiment with emerging technologies, progressive design methods, and sustainable materials. You will engage with the very latest digital tools, use virtual reality and artificial intelligence, and learn how to use advanced 3D modelling techniques to produce photo-realistic product renderings. At the same time, you’ll hone traditional craftsmanship in our fully equipped workshops, blending digital making with hands-on fabrication to create functional prototypes and polished final products.Youll become proficient in ‘Design Thinking,’ a versatile problem-solving method applicable across creative and non-creative industries alike. You’ll learn to generate ideas, think creatively, and explore both physical and digital worlds, taking a playful approach to design that’s imaginative, sustainable, and commercially viable.Being part of our creative community, youll share common ground with students from Fashion Design, Graphic Design, and Interior Design. This collaborative experience will expand your knowledge, introduce you to diverse perspectives, and enhance your exposure to different industries. By working with students across disciplines, you’ll broaden your network, gain fresh skills, and be better prepared for success in your chosen career path.