Bachelor of Business Administration - General Management

The Michigan Ross curriculum throws you right into the action, excitement, and risk inherent in business. After all, you don’t come to Michigan Ross to be a spectator. You come to be a leader. At Ross, you can start, advise, lead, and invest in real-world businesses. We call this Ross Experiences in Action-Based Learning - REAL. A well-rounded foundation in liberal arts prepares you to thrive in a complex, global society. About half of your classes take place at other schools on campus, giving you the freedom and flexibility to pursue a dual degree, minor, or topic you’re passionate about. The Ross BBA curriculum is designed to give you a holistic view of business with the perspective of a general manager, and therefore doesn’t offer specific majors. But, about half of your classes take place at other schools or colleges on campus, giving you the freedom and flexibility to pursue a dual degree, minor, or a topic you’re passionate about. There are still countless ways to customize your studies and specialize in a particular area of business. General Management: Gain a broad understanding of all the business disciplines that can set you up for success recruiting into rotational and fast-track programs in a variety of industries. Learn more about the courses, extracurriculars, and career preparation you can take advantage of at Michigan Ross. The Michigan Ross Career Development Office (CDO) offers personal and career exploration to help you identify general management opportunities or rotational programs that align with your goals. Take advantage of job search coaching, interview preparation, and job negotiation training, among other resources. You can also work with a career coach who specializes in helping students prepare for and learn more about general management roles, or gain insight from BBA peer coaches on a similar general management career track.