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/University of Warwick
/MSc Marketing & Consumer Behaviour

MSc Marketing & Consumer Behaviour

At University of Warwick

Location

United Kingdom

Qualification

Master of Science - MSc (PG)

Fees

GBP39500

(2026)

Duration

1 Year(s)

Next intake

28.09.2027

Entry Score

IELTS

Course info

Our MSc Marketing & Consumer Behaviour combines contemporary marketing theory with insights from behavioural science, data analytics and emerging technologies. Designed for those who want to understand not only what consumers choose, but the motivations behind their decisions, this course equips you with the skills to create meaningful customer experiences in an increasingly competitive and data-rich marketplace.Throughout the course, you'll explore the psychological, social and cultural factors that influence consumer behaviour while developing a strong understanding of modern marketing practice. You'll learn how to generate actionable customer insights, evaluate consumer trends and design marketing strategies that foster engagement, loyalty and business growth.

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Course fees are indicative and should be used as a guide.Speak to a counsellor to get an accurate price.

Duration: 1 Year(s)

Fees: GBP39500

Intake	Location
Autumn (September), 2027	Coventry

Entry requirements for University of Warwick

You must have, or be expecting to obtain, at least a 2.1 degree at Undergraduate level from a UK university, or overseas equivalent

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Application Deadline

The application deadline isn't available Speak to an IDP counsellor for more detailed information

Further information

If you aren't eligible for the above entry requirements, you might have a chance to explore pathway options at University of Warwick. If you want to find out more, speak to our counsellors.