Bachelor of Communication - Media Studies

In our media-saturated society, clear, persuasive, and imaginative communication is more important than ever. With the three-year Bachelor of Communication (BC), you’ll build the communication skills and knowledge you need for your future career. Develop your knowledge of communication and explore your own passions and interests through the BC’s distinctive three-pillar structure.Anchor your learning in core courses designed with the input of the communications industry. Build your understanding of the theory behind communication practice, and get a solid grounding in contemporary approaches.Major in the area that best appeals to your interests. Choose from Marketing Communication, Media Studies, Intercultural Communication, Science Communication, Literary and Creative Communication, Linguistics and Political Communication. We’re the only university where you can major in Science Communication, and Literary and Creative Communication.Media is increasingly intertwined in our lives. New internet technologies mean we can access media at any time and in any place—from television programmes to radio shows, news, music, blogs, consumer information and film. Examine how media and society influence each other and investigate how changing technologies have impacted the way we interact. Explore the world of popular culture and visual culture. Look at the relationship between the media and politics, and the role of media in New Zealand.