BA (Hons) Fashion Communication and Promotion

Our BA (Hons) Fashion Communication and Promotion focuses on nurturing your creativity and confidence in expressing strong ideas using images and graphics. You’ll blend analytical, editorial and marketing skills across a variety of media– such as graphic design, illustration, film, or photography. You’ll create original and imaginative content for promotional campaigns, events, magazines and media across print and digital platforms.Our course will offer you insight into the technical expertise and creative strategies that successful fashion businesses use to grab attention. As you build your knowledge of fashion marketing, you will develop skills that will make you attractive to employers, including market segmentation, branding and brand development, promotional strategies and competitor analysis.From eye-catching logos to stunning advertisements, you’ll gain hands-on experience through live projects and follow in the footsteps of graduates who have undertaken internships with brands like Adidas, Vivienne Westwood and Vogue. There will be opportunities to collaborate with students from other Norwich courses, giving you valuable experience of multi-disciplinary working common in agencies and the fashion industry.