Marketing - BA (Hons)

Master multi-channel marketing strategies and campaigns and take your career to the next level. Our course is designed to develop practical skills and knowledge in marketing, underpinned by business and digital know-how. You will stay one step ahead of the competition by applying your new marketing skills and knowledge of emerging digital technology to practical work-based projects to create effective and successful cross-channel campaigns and strategies. This approach will give you demonstrable industry and digital experience, invaluable when applying for future marketing jobs. Why Study with us - Develop hands on experience and a strong marketing portfolio, showcasing your creative problem-solving and strategic thinking skills. - Explore new and emerging marketing technologies, such as data-driven services, augmented reality, voice assistants and chatbots. - Devise campaigns in response to real briefs set by our industry partners, working alongside creative students from across the University. - Enhance your knowledge of the key theories and concepts of marketing to supplement your real-world experience. - Gain knowledge and hands on experience working with creative design students and staff. - Meet and network with guest speakers who are experienced marketers working for well-known brands.