Bachelor of Science in Business Administration - Marketing

Marketing is all around us—from digital advertisements online or on TV, to radio, billboards, and traditional print. Becoming a successful marketing professional requires the ability to understand consumer behavior and effectively communicate the value of a business’s products and services to their audience. Nova Southeastern University’s marketing degree program prepares you for success with courses and real-world experiences that deliver a competitive advantage.NSU’s Bachelor of Science in Business Administration in Marketing will give you the skills and practical knowledge you need through the study of consumer behavior, marketing communication, marketing strategies, and more. You’ll learn business best practices, while developing specialized skills in digital marketing, data analysis, market research, search engine optimization (SEO), and customer relationship management (CRM). Upon successful completion of the program you’ll be prepared to get jobs in the fields of advertisement, distribution management and product development, and to manage brands for Fortune 500 companies You’ll be prepared to thrive in a complex marketplace or continue to the M.B.A. graduate business program.

We require proof of English proficiency from ALL students unless they are citizens of a country where English is the official language or they are a student at a school that is taught primarily in English.Students for whom their high school education was NOT at an English-speaking institution or for whom English is NOT their native language must be able to demonstrate adequate English skills by submitting one of the following:Proof of graduation from an accredited U.S. high school.College transcript with one "English Composition One" course at an accredited U.S. college with a grade of C or better.