Doctor of Philosophy in Business - Marketing

The Business: Marketing, PhD is designed to prepare students for academic careers at top universities. A career as a marketing faculty member offers a high degree of intellectual stimulation, creative freedom, and the opportunity to develop and disseminate new knowledge via research and teaching. Student research is supported by faculty in three core areas that include quantitative modeling, consumer behavior and marketing strategy.

A bachelor’s degree from a regionally accredited U.S. institution or a comparable degree from an international institution is required. International applicants must have a degree comparable to a regionally accredited U.S. bachelor’s degree. You must have completed your undergraduate degree, or similar, before starting graduate school. A minimum undergraduate grade point average (GPA) of 3.00 on the equivalent of the last 60 credit hours (approximately two years of work) or a master’s degree with a minimum cumulative GPA of 3.00 is required. The Graduate School will take into consideration different grade scales from institutions that do not have 4.00 scales (e.g., institutions outside the United States of America).