Master of Science in Marketing (MSM)

The only graduate marketing program offered in the heart of downtown Boston, Suffolk's Master of Science in Marketing (MSM) builds your skills while connecting you with resume-boosting internships and career opportunities across the city. Suffolk’s STEM-designated MSM provides you with the expertise to make strategic decisions in a rapidly changing marketplace. Learn how to sustain meaningful and valuable customer relationships, develop new markets, build distinguished brands, and create successful public and private enterprises—giving you a competitive edge in any sector.While earning your Master's in Marketing at Suffolk, you'll:Learn from professors who are both industry leaders and accomplished scholarsStudy from a dynamic curriculum centered on key topics, including market research and analytics, product management, and strategic sales managementExamine how artificial intelligence is changing customer behavior, and graduate equipped with the competencies needed to leverage AI in marketingCollect valuable consumer insights using our X-Lab, the first-of-its-kind human behavior facility in Massachusetts to be integrated into a business school curriculumBenefit by working on real-world consulting projects for leading companies seeking solutions to their strategic marketing challengesHave access to an extensive professional network of alumni and local industry leaders during, and after, your time at Suffolk