Consumer Behaviour and Marketing with Foundation

We live in a consumer-driven society. This BSc Consumer Behaviour and Marketing with Foundation course enables you to develop core academic skills and understand how consumers think, and how this is essential to marketing and the formulation of policy.This four-year programme includes a foundation year that leads directly into the three-year BSc Consumer Behaviour and Marketing course.The foundation year will provide you with the skills and knowledge to succeed at university. You’ll develop core skills in academic study, writing and research. Your subject-specific studies will focus on basic principles in mathematics, business management, economics and psychology.For more information, please visit the course page: https:www.reading.ac.ukready-to-studystudysubject-areafoundation-programmes-ugbsc-consumer-behaviour-and-marketing-with-foundation.

Typical offerCCDWe welcome applicants from non-traditional educational backgrounds (for example, mature students, students who study part-time or those who have studied at International Schools in the UK or elsewhere) and will consider applicants on a case-by-case basis.International Baccalaureate24 points overallBTEC Extended DiplomaDMMExtended Project QualificationIn recognition of the excellent preparation that the Extended Project Qualification (EPQ) provides to students for University study, we can now include achievement in the EPQ as part of a formal offer.