Master of Business Administration - Marketing

The full-timeday program designed for accelerated completion with a group of peer students. Students take between 8 and 14 credit hours per semester of daytime classes. Students can complete the minimum of 40 hours in as few as 12 months. The marketing concentration provides MBA students with a broad-based education in what it means for an organization to be truly marketdriven and to create value for its customers. The hands-on skills students acquire in strategic brand management and other areas may be used in a variety of business settings. Class projects involve students in making decisions about product development, pricing, promotion, marketing research, sales compensation, cost containment and production scheduling. Students may take courses that cover advertising, marketing management, service quality, market research, marketing strategy and international marketing. Keeping in line with the MBA program, the marketing concentration has an experiential focus that gives students opportunities to work with real companies who have real problems and need real solutions.

Requirements: Official transcripts of all previous college work received directly from each institution. Graduate Management Admissions Test (GMAT) or Graduate Records Examination (GRE) score report is required. GMAT waivers are available for those who qualify. Two professional reference forms (PDF) completed by individuals who attest to the applicant's professional background and academic potential. Professional letters of recommendation are accepted in lieu of this form, if preferred. Professional resume. Personal statement: In approximately 500-1,000 words, describe your professional goals and how a graduate degree from the University of Tampa will help you accomplish those goals. In turn, you may also want to emphasize what you can contribute to the graduate program. Work experience is recommended but not required.